Judging process

Please note the judging period for the M&I Awards are between April 2023 - March 2024 inclusive. 

How the judges are chosen

EGR’s team of independent, external judges is updated each year and is selected to bring a diverse range of in-depth egaming expertise to the judging process. All judges are required to sign a disclaimer form to keep all submitted information and the winners confidential, and are obliged to declare that they have no conflicts of interest prior to judging. The full list of judges will be published after the judging process has been completed so that there is no attempt to influence the judges as this would result in immediate disqualification from the awards.

How categories are allocated to the judges

Judges are allocated categories which are aligned to their specific market knowledge and avoid conflicts of interest. Each group of judges have no access to the submissions or results of categories they are not involved in judging.

The judging process

Awards will only be awarded in categories where two or more submissions have been received. A panel of independent, external judges decides on the shortlist prior to the submissions being sent to the final judges.

The judges read and analyse the submissions. Each judge allocates a score to each individual criteria per category, as well as a brief summary of their thoughts.

Once the above is complete, judges submit their scores.

Once the scores are submitted the winners are then automatically calculated by our online judging platform.

If there is no clear winner, a pre-assigned head judge in that particular group will be asked to select a winner.

For our headline categories, our most hotly contested judges will decide on gold, silver and bronze winners. 

EGR does not contribute or have a vote within this process. The winners will be announced at the awards ceremony.

Submission feedback

EGR do not share individual judges’ scores and comments, however explanations for the winner of each category will be provided online after the event.

The EGR Marketing & Innovation Awards voting process will be officiated
by BDO.

The adjudication by BDO continues to be a part of EGR's pledge to make the judging process the most stringent in the industry. This ensures that the judging process is completely transparent, and the winners will clearly demonstrate the innovation and commercial success required to be rewarded with this honour.